4 Reasons Why You Should Become A Reseller in India

4 Reasons Why You Should Become A Reseller in India


For first-time entrepreneurs, a reselling business can be a great venture to start with. Do not be under the impression that this business doesn’t require a lot of work. Just like any other business, a reseller business requires patience and commitment. Let’s understand the reseller meaning, why you should become a reseller, and reselling business ideas. 

What is Reseller Business?

become a reseller

A reseller business allows you to resell products directly from manufacturers to customers. The reseller dropship model is affordable and easier, to begin with. Essentially, you’re the middleman between manufacturers and customers. There’s no need for creating your own products, or a warehouse to store your products. As a reseller, you can expand into other niches without expensive inventory fees, additional costs, or high shipping costs.

Reasons Why You Should Become A Reseller

There are multiple reasons to become a reseller. Once you start, you will realize that starting your own business has never been easier.

Extensive Range of Products

With such a business, you don’t have to stick to one category. When your business grows you can expand and start selling from multiple categories. If you’re selling clothing and it grows, you can start selling shoes, accessories, handbags, lingerie, etc.

Quick Launch

The best part about becoming a reseller is that you can start selling the same day you start your business. After you’ve added some great products to your store, you can start marketing your business. You can set up and launch on the same day as it doesn’t require a lot of planning. 

No Inventory

The beauty in reselling is that you don’t have to carry inventory. You only pay for goods as and when customers order from your website. This feature makes it a great choice for new entrepreneurs.

Low Financial Risk

A benefit of starting a reselling business is that the financial cost is low. This is a perfect business idea for a budget-conscious entrepreneur as the risks are average.

Reseller Business Ideas

In this kind of business, you can sell anything virtually. There’s a variety of great products to choose from. Let’s take a look at some of these options.


Clothing is a huge opportunity as it includes so many subcategories like clothing for women, men, kids, western outfits, ethnic outfits, etc. You can eliminate the low-performing products and keep adding new items as they come into fashion. As clothing lines are cyclical it is important to plan ahead when setting up a reseller idea.

Pet Supplies

Pet supplies range from food to clothing, leashes bowls, etc. Setting up a pet supplier business is a great idea. As the pet industry is growing, businesses are trying to cater to the daily needs of pets.


Cosmetics are another great idea of products to dropship. From makeup brushes to pallets, this is a brand category that is constantly growing. Cosmetics can also include skin care products and hair care products too. This means that you can start a business that caters to women and men of all ages.

Conclusively, with a reseller business, your store will be its own brand. You can build strong relationships with your customers. Promotions, sales, product pricing, all of it is solely done by you. How you position your brand and market your products is what allows you to succeed.

Shop101 is India’s trusted reselling website with millions of products to choose from. Whether a college student, a housewife, or just aspiring to be an entrepreneur, this idea is for everyone. Head on to the Shop101 app and become an entrepreneur in just a few clicks.


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